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Providing Students with the Choice to Purchase New, Used or Electronic Textbooks
Nebraska Book Company Introduces Digital Delivery Solution

Lincoln, Nebr. February 27, 2006

Campus bookstore requests for ebook offerings have been the springboard for Nebraska Book Company’s digital delivery solution. Based on market demand, bookstore managers support providing today’s students with the choice of purchasing ebooks – in addition to new and used textbooks.

Nebraska Book Company’s digital delivery solution is simple for bookstores to implement and even easier for students to use. The bookstore simply adds a reusable digital delivery hang tag next to the physical textbook on the bookstore shelf. The student takes the tag to the cashier and purchases the ebook(s). A single download code is generated by Nebraska Book Company’s digital delivery system and delivered to the WinPRISM or PRISM point of sale system at the bookstore. The unique code is printed on the bottom of the students’ receipt along with download information. The student downloads the purchased textbook(s) through a centralized web application managed by Nebraska Book Company.

Mike Kelly, Senior Vice President, Textbook Division, said: "Innovative retailers are adding ebooks to the traditional choices of new and used textbooks. We encourage students to fully understand the pricing structure of all forms of textbooks and to consider their individual learning needs when determining which format to purchase."

Nebraska Book Company’s digital delivery solution offers the following advantages:

• Integrates easily into a bookstore’s existing WinPRISM or PRISM POS system
• WinPRISM or PRISM POS system is not required – the system works independently
• Uses a single receipt for one or more ebook purchases – students do not need to keep track of multiple ebook cards
• Makes textbook returns easy through the single receipt method
• Has reusable hang tags that can be placed conveniently right next to the physical book – no extra merchandise or ebook cards to stock

For more information on Nebraska Book Company’s digital delivery solution, please contact Nate Rempe at nrempe@nebook.com

BE eBOOK SMART Capitalize on the eBook Trend with NBC's Digital Delivery Solution Download PDF

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